Walt Disney famously remarked his theme park empire was “all started by a mouse.” You know which one.

Today, however, we’re diving into the animation giant’s unlikely connection to a famous bear.

In this episode of I Never Knew That, Biography.com editor Tyler examines how a partnership between Disney and the U.S. government led to the creation of Smokey Bear, the denim-clad champion of forest fire prevention for the past eight decades.

If you enjoyed the video, let us know at editor@biography.com. Be sure to check out our full catalog of I Never Knew That episodes, and read more about Walt Disney—from the disastrous opening of Disneyland to the macabre legend of his frozen body.

Headshot of Tyler Piccotti
Tyler Piccotti
News and Culture Editor, Biography.com

Tyler Piccotti joined the Biography.com staff as an Associate News Editor and is now the News and Culture Editor. He previously worked as a reporter and copy editor for a daily newspaper recognized by the Associated Press Sports Editors. In his current role, he shares the true stories behind your favorite movies and TV shows and profiles rising musicians, actors, and athletes. When he's not working, you can find him at the nearest amusement park or movie theater and cheering on his favorite teams.