Frank Perdue

Frank Perdue Biography.com

Business Leader(1920–2005)
Frank Perdue transformed Perdue Farms into one of the country’s largest poultry processors and starred in a national advertising campaign.

Synopsis

Frank Perdue was born on May 9, 1920, in Salisbury, Maryland. He grew up on a chicken farm and left college to help with his father’s business. He became president of Perdue Farms in 1952. Through a national ad campaign, Perdue transformed his family’s business into one of the largest poultry processors. He retired in 1988 and died in 2005 on his farm in Salisbury.

Profile

Food executive and business figure. Franklin Parsons Perdue was born on May 9, 1920 in Salisbury, Maryland, USA. He left college to join his father's chicken farm in Salisbury in 1939, succeeding him as president (1952), and transforming Perdue Farms into one of the country's largest poultry processors.

In 1971 Frank Perdue revolutionized chicken merchandising by labeling what had previously been an anonymous product and by starring in an extensive national advertising campaign. He retired in 1988 and died on March 31, 2005.

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