Quick Facts
- NAME: Adam Horovitz
- OCCUPATION: Rapper
- BIRTH DATE: October 31, 1966 (Age: 46)
- PLACE OF BIRTH: South Orange, New Jersey
- Nickname: Ad-Rock
- Full Name: Adam Keefe Horovitz
- Nickname: King Ad-Rock
- AKA: Adam Horovitz
- Nickname: The Kid
- ZODIAC SIGN: Scorpio
Best Known For
Adam Horovitz, also known as "Ad-Rock," was a co-founder and member of the Beastie Boys, the popular rap-rock group.
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Play NowAdam Keefe Horovitz. (2013). The Biography Channel website. Retrieved 06:53, May 23, 2013, from http://www.biography.com/people/adam-horovitz-20866633.
Adam Keefe Horovitz. [Internet]. 2013. The Biography Channel website. Available from: http://www.biography.com/people/adam-horovitz-20866633 [Accessed 23 May 2013].
"Adam Keefe Horovitz." 2013. The Biography Channel website. May 23 2013, 06:53 http://www.biography.com/people/adam-horovitz-20866633.
"Adam Keefe Horovitz," The Biography Channel website, 2013, http://www.biography.com/people/adam-horovitz-20866633 [accessed May 23, 2013].
"Adam Keefe Horovitz," The Biography Channel website, http://www.biography.com/people/adam-horovitz-20866633 (accessed May 23, 2013).
Adam Keefe Horovitz [Internet]. The Biography Channel website; 2013 [cited 2013 May 23] Available from: http://www.biography.com/people/adam-horovitz-20866633.
Adam Keefe Horovitz, http://www.biography.com/people/adam-horovitz-20866633 (last visited May 23, 2013).
Adam Keefe Horovitz. The Biography Channel website. 2013. Available at: http://www.biography.com/people/adam-horovitz-20866633. Accessed May 23, 2013.
Later Success
The 1990s saw Horovitz and his bandmates become one of music's most enduring groups. In 1994, they returned to the top of the charts with the album Ill Communication, which contained such hits as "Sure Shot" and "Sabotage." The Beastie Boys followed it up with 1998's Hello Nasty and then, in 2004, offered up a tribute to their hometown with To the 5 Boroughs.
Sadly,
the group's run came to an end with the death of Yauch, following a battle with cancer, on May 4, 2012.
Other Interests
In addition to his career as a member of the Beastie Boys, Horovitz has appeared in several films, including Lost Angels (1989) and Roadside Prophets (1992). He's also worked on a number of experimental music projects as a member of the BS2000 project.
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- In this group:
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